Optimising sales & marketing gains
from CRM solutions

Enhancing user capability & system implementation

Start your journey today
Growth Chart

HELPING AMBITIOUS START-UPS AND MID-MARKET COMPANIES ENGAGE AND CONVERT MORE CUSTOMERS

  • 20+ years marketing, sales and operations experience
  • Marketing strategy, campaign creation and delivery
  • Tailored consultancy packages
  • Founder of award winning CX system practice
  • Creativity backed by best practice process and technology

Services

Engaging marketing campaigns

Develop your “expert” reputation and build longer sales relationships by delivering engaging content through traditional and digital marketing.

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CRM/CX system selection

Choose the best CRM/CX or marketing automation systems to fit your specific needs, and get the most ROI.

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Customer Journey Mapping

Proven to increase new and referral sales, create amazing customer experiences and improve the efficiency of your marketing, sales and customer care operations.

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Marketing skills training

Improve the capability of your in-house marketing resource to bring you more success and make them even more motivated.

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Insights

Tapping in to partner marketing funds

IT and telecoms partner programmes offer some great benefits, with one of the biggest being…

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Wise words Jessie J, it’s not all about the money, money, money !!

Reading time: 3 minutes. I’ve been lucky enough to work with clients across a wide…

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Take the Olympic winner’s approach to your success.

Reading time: 5 minutes. Elaine Thompson, who at Rio in 2016 became the first woman…

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Time to make a sales mountain out of a mole hill.

Reading time: 3 minutes. In the run up to New Year Cathay Pacific made an…

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Resources to help you generate higher quality sales leads.

This is just a short post to remind you that I regularly produce guides, helpful…

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Step 1

Identify

the best target customers to generate both quick and large sales leads

Step 2

Create

a customer journey to promote your unique value proposition and enhance customer relationships

Step 3

Automate

processes with CRM/CX systems to accelerate sales and efficiencies

Step 4

Engage

nurture your customer with effective marketing campaigns

Step 5

Train

your staff to take over and grow your business

TECHNOLOGY, SALES & MARKEITNG AND BUSINESS EXPERIENCE

So what? Why is this different to all the other CRM consultants out there?

Combine 20+ years’ in marketing, business development and company growth with 12+ years’ of CRM project delivery, and I bring the technical, business and user experience to help deliver success through your CRM systems.

And after a life changing event, I’ve chosen to focus on what I’m passionate about – helping companies get more out of their CRM solutions. Read my story here.
My story

I was lucky to work with Michael from Beyond Consulting recently. In our session he demonstrated his expertise in marketing and strategy to help me plan my business’ marketing campaign. I have a clear marketing strategy to progress, as well as some fabulous top tips and guidance on how to use social media to gain results from a marketing perspective. I would definitely recommend Michael and use his services again.

Kirsty Swan – Principle Partner, Swan Craig Solicitors

Michael was really helpful at providing direction for how we, as a company, we should set up and manage our automated marketing solution. I’m completely new to automated marketing and Michael explained all the features, benefits, regulations, and gave a number of workable solutions with the pros and cons of each. He’s suggested a very reasonably priced solution that will do the job perfectly. I’m very grateful for his help, and I recommend him to anyone who needs guidance on how to optimise their marketing process.

Jack Lee – Sales Manager, Menarini

I hired Michael as we needed a very experienced marketing expert who had a deep background in digital marketing and platforms and particularly someone who was able to help translate my niche technical domain knowledge into content which resonated with a much broader, non-technical audience. Michael is not only extremely capable at delivering (and extremely quick!) but courteous, professional and adds value way beyond the brief. I would highly recommend his services.

Martin Paton – CTO Kin+Carta Connect

Michael is one of the very few people who have the ability to deal with strategic thinking whilst delivering tactical results.  He always asks the right questions to make sure that everybody is making the right decisions. Michael is happy to question anyone top to bottom in a business and that is why he is so successful. When you are looking for results based marketing along with Strategic thinking, he is the right person.

Fred Wilkinson – CEO

Michael was always full of zeal and energy to get the job done, with a solid marketing plan, methodology and reasoning behind his motives. If that plan required questioning existing ways of doing things, or convincing (senior) management, I knew I could always rely on Michael to get the results that our channel required.

Adam Chapman – Director Global Marketing

Michael is a results oriented individual who shows great commitment, attention to detail and a real desire to get the job done. He has a clear understanding of Channels and knows how to market to them and through them. He can bridge the gap between marketing and the sales function to ensure a cohesive approach to market – I would not hesitate to recommend him.

Dale Peters – MD

Michael demonstrated excellent channel management skills. He can balance strategic and tactical demands well, and although his experience with me was primarily marketing focussed, he was clearly highly sales orientated in his activities.

Mark Whitby – Senior VP Consumer

Michael is a driven marketing professional who has a deep understanding of the channels to market and has a successful record of developing and executing both strategic and tactical marketing programs and initiatives.

James Moon – Commercial Director

Michael is a highly dedicated and diligent marketing professional. He is extremely personable, articulate and a good communicator. He has a good head for strategy and is able to develop plans to address objectives. He is a good team player and a leader. I enjoyed working with him.

Sanjay Kumar – Director Product Marketing
Address

Robin Lane, Clevedon, BS21 7ET, UK

Phone

+44(0)7816787293